I think the game itself is wonderful: you got the tower defense (which I like a lot) combined with the growing aspect and the MMO features, which makes a great allround game.
I'm a bit taken back by the blatant 'pull the money out of your pockets'-scheme.
Prices are exuberantly high, for very little return.
I don't mind paying for the games I enjoy (I've spent about 12€ in game so far)
but advancing here at a certain point costs you hundreds.
You're better to buy a console, television and several games instead.
Also, it is very clear that the game works in your advantage in the beginning,
but works against you later on.
For exemple the tavern picks. In the beginning I had my second hero pretty rapidly,
thanks to the correct selection of cards that I clicked.
Right now, for days after days, i only get ham and gold. Every. Freaking. Time.
This is just no fun, the only object of the game seems to be getting my money.
The setup of the game is wonderful and it's fun to play.
If only the makers focussed a little more on happy players instead of their return...