Guess what? Things look like other things. Ever look out the window at the leaves on the trees, i've always seen faces in the leaves of trees =P It's called an overactive imagination
I saw a lot of faces really, thats because everytime you look at smoke you will see things. It's called pareidolia guys, we pick out things that look familiar. It is very common.
Funny fact though. When I finally thought I saw a good face, my computer froze for about 30 seconds. *spooooooky*
This thread made laugh so hard, the third one is just a bunch of smoke and someone drew a comical version of Satan over it. And he's supposed to be holding a pitchfork, not a sickle, all he needs now is a hammer in the other hand