There are certain products whose names we just don't use - instead we use a brand name to describe the product. I'd like to see how many we can come up with. So, list the product, and the brand name most people use, like this: Facial Tissue - Kleenex or Plastic Airtight Container - Tupperware
I don't really think that is one izapora. I have never refered to my mom's car as a BMW. I think you are a little confused on what this topic is about.
This next one is kind of a different twist. In the south we call all carbonated soft drinks Coke. When you go through the drive-thru the lady on the other end will ask: "And what type of coke?"
Actually, escalator was the brand that first invented the automatic staris. Then they didn't protect the name and it became generic for any automatic stairway. Another one: thermal t-shirt: underarmor.